About Us

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AT GNC, OUR MISSION IS TO: MOTIVATE & SUPPORT THE DESIRE TO LIVE WELL

Live Well with GNC

Since 1935, GNC has been dedicated to helping people live well.

Founded by David Shakarian in Pittsburgh, USA, GNC began as a small store and has grown into a global health and wellness brand. Today, GNC continues to focus on developing high-quality nutritional products while applying advances in nutritional science to support different health and wellness needs.

Our Commitment to Quality

At GNC, quality, safety and efficacy are at the heart of what we do.

From product development and ingredient sourcing to manufacturing and packaging, GNC takes a rigorous approach to quality. GNC works with doctors, nutritionists, healthcare professionals, professors and researchers to identify technologies, botanical extracts and nutrients that support consumers' functional and dietary requirements.

GNC also sources nutritional ingredients from around the world, with quality and research scientists evaluating ingredients for identity, strength, purity and composition.

Nutrition for Every Journey

Everyone's journey to living well is different.

Whether you are looking to support your everyday wellness, fitness goals or nutritional needs, GNC offers a range of health and wellness products across areas including vitamins, minerals, herbs, protein, sports nutrition and other nutritional supplements.

Our aim is to make it easier for you to find products that fit your individual needs and goals.

Innovation. Personalization. Convenience.

GNC believes that living well looks different for everyone.

That is why we continue to focus on three key areas:

Innovation
Applying advances in nutritional science and developing solutions to meet evolving health and wellness needs.

Personalization
Recognising that every individual's health and wellness journey is different.

Convenience
Making products, information and support accessible as you work towards your own definition of living well.

Our Promise

Above all, GNC aims to inspire people to live well.

Whether you are just beginning your wellness journey or continuing towards your goals, GNC is committed to providing high-quality nutritional products and supporting you along the way.

GNC — Live Well.